Archive for the 'Business' Category

New Pandemic Relief Funding for Your Chorus – Apply Today

Guest post by Jacob Levine, the founder of Chorus Connection and a proud member of the NYC Gay Men’s Chorus. Article reposted with permission from Chorus Connection. See the original post here.

On December 27, 2020, after a tumultuous political rollercoaster, the President signed into law another COVID stimulus package as part of an omnibus spending bill, the Consolidated Appropriations Act 2021. The 5,600 page bill contains nearly $1 trillion in pandemic relief, including four funding opportunities for which your chorus may be eligible.

Note: This blog is only relevant for organizations based in the U.S.

What’s Happening Right Now?

Once a bill like this is passed, the next step is that the Small Business Administration (SBA) must issue official guidance — in the form of Interim Final Rules (IFRs) — on exactly how the administration plans to implement the new law. The SBA released two initial IFRs on January 8 about the Paycheck Protection Program (PPP): general guidance for all PPP loans and specific guidance for second draw loans. Additional information is not yet available for the non-PPP programs mentioned in this blog.

In the meantime, below is a list of the funding opportunities and what you need to know now.

Continue reading ‘New Pandemic Relief Funding for Your Chorus – Apply Today’

Improve Your Music Studio’s Website with These Simple Headline Writing Tips

Headshot (2019)

Doug Hanvey

Guest post by Doug Hanvey.

Doug Hanvey studied piano and music composition at the Jacobs School of Music at Indiana University Bloomington and jazz piano with keyboard guru John Novello in Los Angeles. In addition to his musical training, Doug holds a master’s degree in adult education. He is the author of The Creative Keyboardist course and specializes in online piano lessons for creative adult beginners.

 

Music teachers are not obliged to be good writers, though it certainly comes in helpful when trying to communicate one’s services to potential students or parents. Fortunately, a few principles of clear, effective and persuasive writing can make all the difference to the success of your studio’s website.

This article will focus on how to write an effective headline for your studio website’s home page. Headlines are crucial because their major purpose is to get your website visitor’s attention. If you don’t get your visitor’s attention, you’ve already lost them.

Every headline for a web page should follow at least two (and possibly three) principles:

1. Get attention by grabbing the reader’s interest
2. Give them a reason to keep reading

If you are trying to get your website higher in the search engine rankings, your headline should also:

3. Include keywords that people use to search for music teachers in your area Continue reading ‘Improve Your Music Studio’s Website with These Simple Headline Writing Tips’

Tim Topham: The Ultimate Piano Teaching Conference

Guest post by Tim Topham, host of the popular Creative Piano Teaching Podcast.

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Well, this is super exciting news. After months of planning, we are just weeks away from Piano Pivot Live, my very own piano teaching conference here in Melbourne.

I’ve spoken and been to conferences for years now.

If you’ve been to a piano teaching conference, chances are you probably learnt quite a few things.

But there was probably room for even more professional growth.

Meet the speakers: Here are my fabulous keynote speakers for Piano Pivot Live

That’s why I’m going to do things a bit differently at Piano Pivot Live 2020.

It’s going to be a two-day conference that features the lot — workshops, teaching and of course tips on how to run your business.

I’ve hand-picked each presenter, and I’ve seen them all speak before so I know they’re fantastic. I’ve also included masterminding sessions so that you can make action plans right away…and much more.

Dual Focus: Business and Teaching

One of the big differences I think at Piano Pivot Live is going to be the dual focus on piano teaching and also business.

As teachers, we often start with that early on. We feel more comfortable teaching and being at the piano than we are with running a business.

This is where we let ourselves down — we can be a bit lazy with the administrative side or just don’t know enough about how to run a business and can actually miss out on maximising our income.

That’s why at my piano teaching conference, I want to put a big focus on piano teaching business as well as creative teaching techniques.

A well-paid, happy studio owner makes a happy piano teacher.

You will leave this conference excited and with actionable ideas you can implement RIGHT AWAY.

It’s unlike any conference you’ve been to before!

One-Stream, Group Learning

If you’ve been to a multi-day piano teaching conference, you know how crazy it can be trying to fit everything in

Sometimes, you just can’t.

Sessions clash or you don’t have the time to fit it all in.

Well, at Piano Pivot Live you won’t be forced to pick between presentations!

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Our one-stream event setup means we all share two days together, and listen and learn from each other.

Also, the presentations will not be passive.

Learn by listening and by doing. Experience workshops, live teaching, masterminds and implementation sessions.

Rub shoulders with some of the world’s most creative and innovative teachers.

Speakers and Presenters

As you might have guessed, I will be your host!

But I’ve also enlisted the help of some of the world’s brightest music minds to bring you the best in music pedagogy.

I have amazing keynote speakers in Samantha Coates, Carly McDonald, Philip Johnston and Anita Collins.

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The wonderful Nicola Cantan, Joyce Ong, Paul Myatt and others will also be speaking and presenting at the event.

There are a few different types of presentations you can expect at Piano Pivot Live from these wonderful speakers.

  • Keynote presentations: You can’t have a conference without some keynote speakers sharing their wealth of knowledge with you.
  • Live teaching: Watch me teach a student live on stage! You will see exactly how I teach creatively on stage for 30 minutes.
  • Masterminds, Fireside Chats and Panel Events: Connect with other teachers and share your knowledge in our mastermind sessions, guided by a topic expert. Ask your questions to our panel of experts. We’re here to help you.
  • Practical workshops: Sometimes you just have to DO things. After learning a variety of pedagogy and business techniques, you will brainstorm ways to implement them so you can leave the conference with an action plan.

More Information

To find out more about Piano Pivot Live 2020 and to grab your ticket, just click on the button below.

I’m so excited for you to share in what will be an incredible learning experience.

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TimTopham.jpgTim Topham has one mission in life: to stem the tide of children quitting music lessons by helping teachers maximise student engagement through creativity, technology and innovation. Tim hosts the popular Creative Piano Teaching Podcast, blogs regularly at topmusic.co and speaks at local and international conferences on topics such as pedagogy, business, marketing and entrepreneurship. Tim has been featured in American Music Teacher, The Piano Teacher Magazine, Californian Music Teacher and EPTA Piano Professional. Tim holds an MBA in Educational Leadership, BMus, DipEd and AMusA.


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Thought-provoking articles by musicians for musicians

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